Ligia Peña, Senior Associate
Ligia Peña, CFRE is an International Legacy Consultant and Strategist at GlobetrottingFundraiser. The firm helps charities around the world develop their legacy and general fundraising strategy. Over the years, she has helped develop legacy strategies in 15 markets across the globe for various NGOs. She is also pursuing a Ph.D. at the University of Kent where she’s researching national legacy marketing campaigns as a tool to change society’s behavior towards gifts in wills.
As a sought-after and seasoned international presenter, Ligia has trained thousands of fundraisers in the science and the art of legacy fundraising. She’s also the author of the ‘Small Shop Fundraising’ chapter in the 2nd volume of Excellence in Fundraising in Canada and various articles in AFP’s newsletter Advancing Philanthropy.
Born in Buenos Aires, Argentina, Ligia calls Montréal, Canada home or any place with wifi. She fluently speaks Spanish, French and English (and manages in Portuguese and Italian).
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